Tuesday 11 Aug 2020, 8:00 AM & Friday 14 Aug 2020, 11:00 AM AWST

Growing Wine Tourism & Exports ‘Hybrid’: Advanced wine tourism and wine export online workshop

Wine Australia’s ‘Growing Wine Tourism’ and ‘Growing Wine Exports’ programs are joining forces in 2020, offering ‘Hybrid online workshops that cover both wine tourism and wine export training.

The online workshops to be delivered in 2020–21 will include:

  • an introductory 4 session online workshop covering wine tourism and wine export training (for businesses that missed – or seek a refresher on – the 2018 and 2019 workshops), OR
  • an advanced 4 session online workshop covering wine tourism and wine export training (for those seeking more in-depth training to assist their business strategies).

This advanced workshop takes a deeper look at the insights, tools and strategies covered in previous Growing Wine Tourism and Growing Wine Exports workshops. It is designed for those that seek more in-depth information on how to grow their business.  The first two sessions of the workshop will cover wine tourism training, and sessions 3 and 4 will cover wine export training. These sessions will cover insights, tools and strategies to help wine businesses grow their exports and attract more international tourists to their wine regions.

The online workshop consists of 4 x 3 hour modules:

  • Sessions 1 & 2 – Growing Wine Tourism will cover wine tourism training (3hours: 930-1230pm daily ACST)
  • Sessions 3 & 4 – Growing Wine Exports will cover wine export training (3hours: 930-1230pm daily ACST)

All workshops are heavily subsidised by the Australian Government’s $50 million Export and Regional Wine Support Package (the $50m Package) and are structured so that businesses can send a different representative to each training component (tourism or exports).

Participants may also choose to only register for one component of the program, either ‘advanced wine tourism’ (two sessions) or ‘advanced wine exports’ (two sessions) training for $66 incl. GST.

Have a question? Email Wine Australia at [email protected] or phone (08) 8228 2000.